A clear and human identity for an important mission.
Novahuset
Art Director
Glory Days
Overview
Novahuset is a Swedish non-profit working towards a society free from sexual violence through support, education and preventive work. They needed an identity that could work across both sensitive conversations and broader public communication.
Solution
We created a visual identity built around engagement, courage and hope. The challenge was finding an expression that felt safe and empathetic without becoming passive – and professional without feeling institutional.
Process
A clearer and more contemporary identity, giving Novahuset a consistent framework for everything from individual support to education and public communication.
