A visual identity built around movement.
Rond
Art Director
Overview
Rond needed an identity that could feel clear and recognisable while leaving plenty of room for experimentation across different formats and projects.
Solution
We built the identity around a bold wordmark, a fluid symbol and motion-driven imagery. The system was designed to come alive in movement while staying simple enough to work across digital, social and physical applications.
Process
A flexible identity with motion at its core, giving Rond a consistent but adaptable expression across its own channels and client-facing work.
